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Send on WhatsApp, answer as a team.

Send receipts, reminders and one-time codes from templates Meta has approved, from $0.02 a message. When customers write back, your team replies from one shared inbox.

11:52
Kpelle MFI Business Account
Today

Hi Blama, your repayment of LRD 4,500 is due tomorrow. Tap PAY to settle from Mobile Money.

11:52

PAY

11:52

Thanks, Blama. We sent a payment request to your Mobile Money. Approve it to settle.

11:52

Inbox
BBlama DoeWhatsApp
Reply Window Open · 24h Left
Hi Blama, your repayment of LRD 4,500 is due tomorrow. Tap PAY to settle from Mobile Money. 11:52
PAY 11:52
Thanks, Blama. We sent a payment request to your Mobile Money. Approve it to settle. 11:52 · $0.008

Campaign to 2,340 contacts, $46.80 · Their reply and yours, $0.008 each

Campaign
Loan Customers
repayment_reminder · 2,340 contacts
Delivered2,286
Blama replied · reply window open

What you can send on WhatsApp

To message a customer first, you use a template Meta has approved. Meta puts each template in a category, and the category sets the price. Length doesn't.

One-time codes
Login checks and verification codes, sent from an authentication template.
Order and delivery updates
Receipts and delivery notifications, sent from a utility template.
Reminders
Appointment and repayment reminders that customers can answer in the same chat.
Promotions
Offers and announcements, sent from a marketing template.

When a customer writes back, reply in your own words

A customer's message opens a 24-hour customer service window. Inside it you can reply in your own words, and each new message from them restarts the 24 hours.

  1. 1

    You send a template

    Billed at its category rate: $0.02 for a utility reminder like the one above.

  2. 2

    The customer replies

    Each message they send is $0.008, and the 24-hour window opens.

  3. 3

    You answer inside the window

    Each free-form reply is $0.008. Once 24 hours pass, you restart the conversation with an approved template.

We set the account up with you

We register your business account, help you apply for Meta business verification and submit your first templates with you before you send.

Setup

  • Business account registration
  • Help applying for Meta business verification
  • Template submission for Meta approval

Track it

  • Delivery and read status per message
  • Monthly spend by category

Can I keep my current number?

Yes, as long as it isn't in use on the WhatsApp Business app. We connect it to Ponitor during setup. Its chat history does not transfer.

Send from your own system

Send an approved template, such as a reminder, a receipt or a one-time code, when something happens in your app. Customer replies reach your system by webhook.

Read the WhatsApp API Docs (opens in a new tab)
POST /messaging/v1/messagescURL
curl -X POST https://api.ponitor.com/messaging/v1/messages \
  -H "apiKey: YOUR_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "sender": "PONITOR",
    "channel": "WHATSAPP",
    "recipient": "+231880900900",
    "externalId": "WA-REMIND-0412",
    "templateId": "6f1c2a3e-8b4d-4e5f-9a1b-2c3d4e5f6a7b",
    "templateParameters": [
      "Blama",
      "LRD 4,500",
      "18 June"
    ]
  }'

WhatsApp templates start at $0.02 a message, and replies are $0.008.

See WhatsApp Pricing

Talk to us about getting started.

Create your account, or chat with us on WhatsApp first. We take you through compliance, register your WhatsApp Business account and submit your first templates for Meta approval.